engagement - Mailsnap

Optimizing Your Email Funnels: 4 Key Ways to Create Convertible Email Campaigns

11 May 2022Campaigns

Every business owner’s goal should be to create an efficient strategy for attracting more customers on a regular basis whilst retaining them effectively. Despite this being a simple concept, customer acquisition can often be the most difficult aspect of running a business - even if you happen to already be a ...

Types of Recruitment Email Marketing Content

11 May 2022Digital Marketing

Email can be a great channel to use for recruitment. Whether you’re looking to hire employees for your company or you’re a recruiter working for multiple companies, your email list can be a huge asset … if you use it well. Find out what mass mailing is in recruitment.You probably ...

How to Integrate AI into your Company’s Email Practices

09 May 2022Best Practice

Email might seem like a dinosaur in some ways, but it’s still a powerful marketing tool. Although the way it works may not change, it gives you a direct line to those most interested in what you have to offer. Email marketing can be time-consuming, but artificial intelligence (AI) helps ...

A Beginner’s Guide to Email Deliverability

05 May 2022Templates

Email marketing is one of the most vital channels businesses can use to reach out to their audience. The fact that people signed up to your email list means they’re interested in what you have to offer. As a result, expect to generate high open and click-through rates from the emails you ...

Quick Tips for Driving Engagement and Revenue During Holiday Season

04 May 2022Deliverablity

The holiday season has officially arrived – a fact that’s both exciting and frightening for marketers. It’s a season of massive traffic increases and, with that, huge sales opportunities for ecommerce businesses. Last year, online sales during the holidays added up to $102 billion in revenue, and retailers are anticipating ...

How to Maintain Excellent Customer Service During the Holiday Rush

03 May 2022Inspiration

For e-commerce and brick-and-mortar retailers alike, the busy holiday season poses a number of challenges and opportunities.That may be especially true this year, when experts are forecasting an especially strong season: Holiday sales may grow 4-4.5 percent over last year, and online sales are expected to grow anywhere from 14.9 to ...

Deliver Your Published Blog Posts to your Subscribers

03 May 2022Copywriting

Deliver your published blog posts to your subscribersMany marketers’ content marketing strategy is closely aligned with their email strategy, but that content is generated and published outside of their email platform using a separate CMS or blog. We’re excited to announce that a brand new feature that makes it easy ...

3 Marketing Webinars in Less Than 10 Minutes

03 May 2022Growth Hacking

Get quick tips and strategies to use in your marketing this year If you're new around here, you may not know that Emma hosts a ton of webinars focused on the latest and greatest in digital marketing. Or, even if you've known us for a while, we get most marketers are ...

How to Send an Effective Re-engagement Email

02 May 2022Deliverablity

What to put in your campaign Once you've built your segment of inactive subscribers, it's time to brainstorm content and build your re-engagement email. Here are some ideas to consider as you craft your campaign: Make it valuable. While coupons and monetary incentives can work well in the retail space, other industries should ...

How to Drive Conversions with Content Marketing

29 April 2022Copywriting

Content best practices to boost revenue and long-term results First off, content might not always be at the forefront of your marketing strategy. You know that your customers want value, but you still need to generate sales. It's the main goal and measure of success for marketers in the majority of ...

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