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How to Reach Millennials with Email Marketing

Connecting with younger generation through email may be a difficult task. But is it really?I’m sure you’re familiar with the term “Millennials are killing industries” that was once a popular title of many articles. They mourned over cable TV, doorbells, or even divorce. Furthermore, many are sharing similar concerns when it comes ...

6 Strategies to Market to Millennials

According to Pew Research Center, millennials have surpassed baby boomers to become the biggest generation in the United States. This generation, born between 1981 and 1997, is well-informed. They grew up with media and are wary of many marketing initiatives.Some businesses have thrived, but many marketers continue to struggle to ...