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Email testing tools for marketers

A successful email campaign can’t go into production without being tested in advance. For this, we’ve prepared a list of the most valuable tools to test your content and deliverability.Why do we need email campaigns? Mostly, they let businesses build trust-based relationships with users. And it’s a walk on thin ...

Email A/B Testing: The Ultimate Key to Better Emails

Email marketing is an art and science that works on certain tactics and principles.It's not simply "feeling out" the recipients and hoping that they will enjoy your content. You need to find a way to figure out what makes your customers click on your emails more. The best way to ...

5 Email Tests You Need to Run Right Now for Better Results

As a contemporary marketer, you may find that testing your email marketing campaigns falls to the bottom of your priority list.However, testing need not be time-consuming, and the opportunity to enhance and optimize your findings may be invaluable.In this piece, I will outline five email tests you should perform immediately ...