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Double Opt-in vs Single Opt-in Email Contacts

Learn more about how double opt-in and single opt-in works, what is the biggest difference between them and how to use them right.Any subscriber you've added to your list must give you permission to email them, when you use a double opt-in version, this two-step process offers you a complete ...

E-commerce Email Automation – 3 Essential Email Ideas

Discover 3 more ways you can enhance your e-commerce automation strategy.If you're using autoresponders or triggered campaigns to enhance your email marketing strategy already then you know how useful it is to have a consistent and reliable way to communicate with your customers. Here are 3 more ways you can enhance ...

7 Email Marketing Trends That Will Help You Win 2022

The new year is now in its full swing, so it’s time to take a look and review our email marketing strategies. For sure, some tendencies have been with us for a while now and aren’t going anywhere. Yet, in the constantly changing world and industry, there are some aspects ...

7 Key Success Factors in Email Marketing you Should be Measuring

Analytics can supercharge your email marketing efforts.Email marketing is more important than ever. According to a recent study 44% of email recipients made a purchase in the last year based on an email.Email marketers who aren’t using data are hurting their business. Without a measure of key success factors, marketers ...

How to Target Email Subscribers on Mobile

People spend a significant amount of their day looking through their mobile devices. Consider how many times you unlock your phone each day to check a notice on one app only to discover you haven't checked an email. Email is easily accessible on cellphones. This implies you must understand how ...