best practices - Mailsnap

How to Make the Summer Email Campaigns More Effective

02 September 2022Campaigns

Check out our simple but useful tips and craft email campaigns that carry the feel of summer.The lazy hazy days of summer are no time to slack on your email campaigns. You can use this time to refresh, re-energize and re-organize your content, goals, lists and more. Use this time ...

Why Do People Ignore my Emails

02 September 2022Best Practice

Check out our tips and craft interesting and engaging emails.Did you know that every day over 112.4 billion business emails fly around the world? Imagine how many emails are to individual people every day. Okay, we got it - it’s about 122 emails! Impressive right? If you are sending emails and don’t get the opens and ...

Don’t Send these 5 types of Emails

31 August 2022Best Practice

Learn more about types of emails that marketers should not send.Discover 5 types of emails that marketers should not send.1. Email that doesn't comply with the lawMany countries have laws in place that have clear guidelines for email senders. The PECR, CAN-SPAM, and CASL are common examples.These laws outline the very basic requirements that ...

A Simple Way to Build your Email Marketing Plan

25 August 2022Digital Marketing

A few easy suggestions to help you create and carry out a 2017 Email Marketing Strategy.We know you're busy making your New Year's Resolutions for yourself or maybe your business, but this year, we want you to consider not making any resolutions at all. While the idea of resolutions is ...

How to Reduce Your Unsubscribe Rate

25 August 2022Best Practice

Check out our tips on how to reduce your unsubscribe rate and experience more sending success.

8 Ways to Reduce Email Bounce Rate

24 August 2022Best Practice

Eight effective ways to reduce your bounce rate and experience more sending success.It's frustrating to see your emails bounce. You've sent out your campaign with high hopes, but find out quickly that some of your emails didn't make it too far. There are many different reasons that will cause an email to ...

Email: Etiquette, Compliance and Integrity

17 August 2022Email marketing

The world of "email" can sometimes seem complicated. But, really, the rules that govern email behavior are simple.EtiquetteWhen you walk into a busy coffee shop, you don't push your way to the counter and demand your Triple Shot Americano. You move to the back of the line and patiently wait for your ...

10 Essential Tips when Changing your Email Service Provider

16 August 2022Email Tools

If you're not happy with your current ESP the good news is that you don't have to stay with them. If you need a bit of help making the leap to a new provider, here are some tips that can make the transition smoother.How to change your email service provider? ...

Email Delivery Guide

16 August 2022Deliverablity

Email deliverability is a broad topic. Trends change; but there are a few things to always consider which will help you with your campaigns. Whether you are just starting with email marketing or you are here to improve your current projects, this guide should help you achieve success.Every email campaign ...

Don’t Make these 4 Holiday Email Campaign Mistakes

15 August 2022Campaigns

Learn more about email campaign mistakes that can damage your campaign in the most wonderful season of the year.Any marketer knows that during a holiday season it's important to connect with your audience by sending relevant and timely offers and information. Make sure you're creating the most positive impression you ...

Archive