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Master International Email Etiquette with these 5 Tips

The world as we know it has grown increasingly smaller as we integrate technology into every interaction that we have.Whether it be collaborating with team members, project management, or even how we exercise. The email has been one of the main technologies perpetuating this change. It makes international business and collaboration more convenient ...

Fun and Engaging Email Opt-in Formats to Try on your Website

So, someone has finally convinced you that you need to start implementing an email marketing strategy. Or perhaps you’ve convinced yourself that your existing strategy could be a little more effective.Either way, one of the first things you need to assess as you start this journey is the mechanism you ...

2022 Email Marketing Trends you should Look out for

We’re currently in 2022, and it doesn’t seem like it’s gonna be much different. So brace yourself for impact and prepare for another trying year in the marketing industry.Let’s be honest - it was not an easy year. With everything going on around the world nowadays, it seems we slowed ...

7 Tips for a Converting Email Sales Funnel

Any subscribers list starts with that one first email. The main differentiator between big successful lists and lists that do not work is the way that they are created and treated.With 3.9 billion people using emails daily and email being the preferred means of communication for 73% of millennials, email marketing is something you ...

The Importance of Customer Feedback

Creating many channels of communication with your customers is absolutely critical to running a successful online business. And, there are so many excellent reasons for that.When you’re in the throes of keeping your business profitable through difficult times, dealing with the challenges of managing a remote workforce, creating, nurturing, and ...

5 Tips on How to Improve Your Email Personalization Strategies

Successful email marketing calls for strategic steps. Amongst other things, one way is to have a personal relationship with customers. In other words, building meaningful relationships with customers, that will in turn yield more investment returns. An estimated 3.7 billion people used email in 2017. Statista predicts that this number ...

5 Powerful Video Email Marketing Metrics

Whether you’re already implementing videos in your email marketing, or you’re looking to get started, you can’t do so successfully without knowing what to look out for. So, let's get to work! Or in this case, get down to video email metrics, because the time has come to measure the success ...