best practices - Mailsnap

What is the optimal time to send your email?

11 August 2022Automation

Check out our answer to the long-standing question of all email marketers and senders - "What is the best time to send email?"Developing consistently reliable interest in your mail begins with the time of day you are sending mail to your subscribers. Sending your emails at the right time helps increase engagement ...

The Importance of Customer Retention using Email Marketing

10 August 2022Best Practice

Marketing isn't just about attracting new customers. By shifting your approach you can tap into the power of customer retention to grow your business.Recently I wrote an article about how to create a trusting relationship between your business and email subscribers. This post continues to expand on this with a focus ...

Avoid the Spam Folder: Tips for Reaching the Inbox

09 August 2022Best Practice

If your mail is going to spam then it’s time to take action. We’ve got lots of tips on this list to help you improve your delivery and reach the inbox.Here at Elastic Email, our team of delivery and customer success experts are available 24/7 to help you solve delivery ...

How to Double your Email Marketing Open Rates

04 August 2022Email Tools

How well your email marketing strategy is doing depends on many factors and email open rates is one of them. Therefore, it is imperative to entice more and more subscribers to open your emails; more opens means you are going to get leads, conversions, and revenue.If your email open rate is ...

5 Step Quick-guide for Great-looking Emails on Mobile Devices

04 August 2022Best Practice

When you send your mail campaigns to your customers, around half of those emails are being opened on mobile devices. If you want to optimize contact engagement with your mail then you will need to captivate their attention on mobile devices.Elastic Email offers a feature within our template editor that ...

5 Things you Need to Define before Starting any Email Marketing Campaign

02 August 2022Email marketing

Email marketing is one of the most effective digital marketing tactics you can use. But, don’t be fooled – there is much more to email marketing than typing up a couple of sentences and just hitting send.When asked what digital marketing tactics they would like to start using or improving, ...

How to Write the Perfect Welcome Email with Examples

01 August 2022Best Practice

You only get one chance to make a good first impression. For your new subscribers, your welcome email IS that chance.Here's why it's so important to nail the welcome email. Because that's the email your subscribers are most likely to open and read. According to Chief Marketer, the average open rate ...

Do you Send New Buyers these 5 Post-Sale Emails?

02 June 2022Campaigns

You can turn new buyers into returning customers by sending these seven post-sale emails.If you’re an e-commerce merchant, then you probably understand that turning new buyers into returning customers means more profit for your business. It also means that you get more traffic at lower costs while promoting your business ...

6 Trends to Adapt in your Email Marketing

31 May 2022Growth Hacking

Nowadays, one person receives about 126 emails per day with a whopping 246 billion emails being sent and received daily all around the world. And here we are talking only about business-related emails.It seems like a huge amount, and according to research, this number will continue to grow with already more ...

How to Connect Better with Customers?

27 May 2022Best Practice

How to stay connected?Talking to your customers is important, and currently, it’s a baseline for any successful business. Without any sort of dialogue in this day and age, your company might get less traffic and recognition that equals less revenue. Excluding communication from your marketing strategy is losing opportunities to ...

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