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4 Tactics for Successful Higher Ed Email Marketing

Marketing through email is a potent tool that can be used to keep people engaged. After all, almost 2.5 billion individuals throughout the globe use email on a regular basis.Email, in contrast to other platforms, enables users to communicate with a substantial number of people for a comparatively little financial ...

A Modern Take on How to Measure Email Marketing ROI

In the realm of email, return on investment (ROI) is a popular subject. Modern marketing is always developing, and everyone wants to get the most bang for their buck. What are the most significant email metrics? What can you do to ensure the success of future campaigns?We're here to assist ...

6 Best Email Marketing Training Courses to Try today

Each of these email marketing courses takes a unique approach to email marketing. These courses are readily accessible to most digital marketers, with pricing ranging from free to mid-range.1. Email Marketing at HubSpot AcademyHubSpot Academy is a great place to learn how to create a highly successful email marketing campaign. ...

The Most Important Email Benchmarks for 2022

Every year, marketing teams revise their strategy for the next year. Researching new trends and reading up on crucial email benchmarks are also part of the process.To create a plan that will outperform the previous year, you must gather benchmark data from the previous 12 months and compare it to ...

Copywriting Vs. SEO Writing: What’s the Difference?

Content marketing has revolutionized the way marketers reach, engage, and convert their leads into customers.Two branches of content marketing that are crucial to every business are copywriting and SEO writing.Sometimes these two may overlap, or some marketers may group them in the same category, executing an overall content strategy without ...