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8 Hacks for Improving Your Email Subject Lines

Copywriting
When it comes to running a successful email marketing campaign, strong subject lines may make or break the effort. Subscribers will examine the subject lines of almost every message you successfully deliver to their inbox, and many will decide whether or not to read those emails based just on the ...

Reframing Typography in Email Design

Design and UX
Since the advent of email, the presenting of content in not only legible but also entertaining ways has been essential. So why is it so frequently an afterthought?Much of the recent debate on email typography has focused on web fonts and fallbacks. This comes as no surprise. Given the email ...

Support for Animated GIFs in HTML Emails

Deliverablity
People wanted to know how to utilize GIFs in email in 2007, so we did a test and this is what we discovered. But, as you can expect, a lot has changed since then. However, much of what makes for effective email is still relevant today.Here are the most recent ...
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    Shall replenish. Tree doesn’t face. There which creepeth multiply fish unto of Seed. Behold made two Rule divided. Fruit form.