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Why Email Marketing is Still the Best Way to Generate Leads

A report looking at digital marketing trends in Ireland, by Wolfgang Digital, revealed that email is still the most effective means of communication to nurture and convert leads. The report further stated that email results in as much website traffic as every other social media platform combined.If leveraged properly, and ...

4 Tips to Grow Blog Audience through Email Marketing

Since your blogging journey is unique, one idea might give you results faster than the other. Which one seems to stand out for you? Pick it, implement it, then measure and improve upon the results you get.You're already doing the work. You learned how to start a blog and began publishing content ...

Referral Emails that Actually Get People to Share

Every business strives to amplify their revenue, and since the dawn of marketing, referrals were there. As it's most basic form, word of mouth evolved depending on the medium that marketers have at their disposal.Naturally, today, email as one of the most used mediums has a few tricks and rules ...

How to Improve Email Opt-in Rate – 5 Improvements to Make

Email marketing vastly depends on the opt-in rate. The more user opt-ins, the more the marketing campaigns can grow. So tracking and neutralizing issues that are harming your opt-in rate is a must.The email opt-in rate refers to the percentage of visitors who subscribed to your email list. For example, if ...

6 Trends to Adapt in your Email Marketing

Nowadays, one person receives about 126 emails per day with a whopping 246 billion emails being sent and received daily all around the world. And here we are talking only about business-related emails.It seems like a huge amount, and according to research, this number will continue to grow with already more ...