email marketing - Mailsnap

How to add an emoji to email subject line

24 August 2022Email marketing

Learn more about how to use an emoji in your email subject line.The subject line is one of the most important features of your email. It's like the title on a book cover, or even the book cover itself - it needs to encourage your recipient to take a closer look. Your mail ...

8 Ways to Reduce Email Bounce Rate

24 August 2022Best Practice

Eight effective ways to reduce your bounce rate and experience more sending success.It's frustrating to see your emails bounce. You've sent out your campaign with high hopes, but find out quickly that some of your emails didn't make it too far. There are many different reasons that will cause an email to ...

10 Tips for Getting your Emails Opened on Mobile Devices

23 August 2022Deliverablity

Check out a few easy things you can do to help make your emails better for mobile.What percentage of emails are opened from mobile devices? A study done by the Pew Research Center reported: (...)some 88% of smartphone owners used email on their phone at least once during the study period, making email a ...

5 Email Types Every Marketer Should Send

22 August 2022Campaigns

If you would like to start building your email marketing strategy but aren't sure where to begin, these are some types of emails that we recommend you send, depending on where your contact is in the communication cycle.We know how frustrating it can be to spend a lot of time ...

Email: Etiquette, Compliance and Integrity

17 August 2022Email marketing

The world of "email" can sometimes seem complicated. But, really, the rules that govern email behavior are simple.EtiquetteWhen you walk into a busy coffee shop, you don't push your way to the counter and demand your Triple Shot Americano. You move to the back of the line and patiently wait for your ...

How to Improve your Email Marketing by Using the Marketing Funnel

17 August 2022Automation

During your marketing journey it's likely you've come across many different marketing concepts, ideas, and examples. Today we'll be going over the idea of the marketing funnel and how it can help you increase your email marketing ROI.What is the email marketing funnel?The marketing funnel is a concept and image designed ...

Are you Mature Enough to be in Marketing?

15 August 2022Digital Marketing

Learn more about what you can do for yourself to be a better marketer.Anyone who manages to floss their teeth once a day really ought to be considered mature, right?According to Wikipedia, the definition of psychological maturity is "the ability to respond to the environment in an appropriate manner". Of course, that definition ...

Effective Email Marketing – 7 Great Tips

10 August 2022Digital Marketing

Email marketing reigns supreme when it comes to digital marketing.Even Facebook, which is currently a popular platform for marketing, does not come close. Effective email marketing returns $38 for every $1 spent by a brand. Plus, what makes email marketing so powerful is email is still a preferred channel of ...

Are you still Making these 5 Email Marketing Mistakes?

09 August 2022Email marketing

There is a lot of helpful information available to help email marketers get the best results for their time and effort. Yet somehow senders continue to repeat the same mistakes that cost them both time, money, customers and potential leads. Here are some mistakes to avoid.Basically, ask yourself if you’re ...

Analyzing Campaign Results

08 August 2022Campaigns

Preparing and submitting your campaign is one part of success in email marketing. To improve the sending results you need to learn from your previous experiences. This article will help you with evaluating your campaign results.Once you send your campaign you can analyze its results by using our tools. The ...

Archive