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10 Ways to Improve Your Email Copy and Increase Conversions

Learn how to optimize your email text to cut through the clutterWriting high-converting text that focuses on developing connections with your audience, which may enhance conversion, is the key to email marketing success.Continue reading to find out how you can quickly enhance your email copy.Determine your goalsEach email should have ...

Four Composition Tips for Killer Email Copy

You want to produce great emails if you work as a marketing. But what constitutes a well-written email? Surprisingly, that isn't what your high school English instructor taught you about writing essays.Why? Because writing for email subscribers is not the same as perfecting your thesis statement, putting together drawn-out supporting ...