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5 Email Writing Tactics to Boost CTR and Conversion Rate

An average email user receives about 120 emails every day. That’s 120 different subject lines, email copies, and 120 competitors trying to get their attention.Writing a non-engaging, generic or salesy copy is a sure-fire way to become “just another” unread email that sooner or later goes into the trash folder. ...

5 Ways to Increase Conversion Rate From Email to Landing Page

As a skilled digital marketer, you most likely spend hours strategizing how to improve your lead generating approach. More social media posts? A new email adventure? You may even be overspending on PPC advertisements in the hopes of converting.Any marketing campaign's primary purpose is to elicit action. Is a lead ...