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Own a Franchise? 4 Tips to Create your Next Email Campaign

When it comes to email marketing for a franchise, you can face some unique challenges that other businesses don’t have, such as brand consistency and maintaining control of communications throughout multiple locations. But these challenges don’t disqualify you from the same email marketing success, either—as long as you know how ...

7 of the Best Ideas for a Successful Social Media Campaign

When it comes to social media, it's easy to become exhausted as a marketer. You must devote a significant amount of time to writing compelling posts and creating new content in order to engage your audience, and then you must repeat the process the following day. Because social media never ...

What Makes an Email Bounce? What Marketers Need to Know

You pour your heart and soul into your customers' email marketing. You spend hours choosing the correct visuals, writing relevant language, and segmenting your audience so that your material reaches the proper inboxes. That's why seeing an email bounce stings.Although this may irritate your inner perfectionist, bounces are totally typical ...