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5 Things to Copy from these Award-Winning Emails

Copywriting
2017 saw 269 billion daily emails.Since 26% of individuals unsubscribe because they get too many emails, it's crucial to make sure your next email campaign is outstanding.Email marketing outperforms Twitter and Facebook in key metrics. Whether you're new to email marketing or a veteran, designing a successful campaign may be ...

Send Cadence: The Latest Data on How often to Send Emails

Campaigns
This year, more than 281,100,000,000,000,000 emails were sent every day. Most business people get more than 122 emails a day, and that number is expected to go up in the next five years.Marketing Sherpa's new data shows that "getting too many emails" is the number one reason people stop getting ...

7 Ways to Avoid Landing in the Spam Folder

Automation
What's the worst thing that could happen after you plan and run an email marketing campaign? The answer for most marketers is "My messages end up in the spam folder."If your emails are marked as "spam" instead of going to your subscribers' inboxes, they will never be seen or read. ...
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