{"id":5781,"date":"2022-03-01T14:26:56","date_gmt":"2022-03-01T13:26:56","guid":{"rendered":"https:\/\/mailsnap.ai\/?p=5781"},"modified":"2022-10-07T08:20:20","modified_gmt":"2022-10-07T07:20:20","slug":"4-email-examples-for-your-marketing-automation-tune-up","status":"publish","type":"post","link":"https:\/\/mailsnap.ai\/en\/automation\/4-email-examples-for-your-marketing-automation-tune-up","title":{"rendered":"4 Email Examples for your Marketing Automation Tune-up"},"content":{"rendered":"
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\"\"\/<\/figure>\n<\/div>\n\n\n

Marketing automation is like a slow cooker.<\/p>\n\n\n\n

You start by adding all the meal’s components. Turn it on, and you’re almost done. In general, you let the procedure run and wait. Then you have a tasty supper with less time and work than from scratch.<\/p>\n\n\n\n

Similarly, email automation. Marketers will spend less time manually working and yet get great results. 90% of marketers feel automation is crucial to campaign success. Many brands don’t use this tool.<\/p>\n\n\n\n

Marketing automation can produce engaging email campaigns in various ways. You may run many campaigns to various audience segments.<\/p>\n\n\n\n

If you’re seeking for email automation ideas, check out these seven businesses.<\/p>\n\n\n\n

1. Welcome email<\/h2>\n\n\n\n

Welcome emails show how marketing automation may boost a campaign. Your process should begin when a new subscriber joins your list. Customers who get these emails have 33% higher brand loyalty.<\/p>\n\n\n\n

United Airlines’ welcome email:<\/p>\n\n\n

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\"Welcome<\/figure>\n<\/div>\n\n\n

Welcome emails show how marketing automation may boost a campaign.<\/p>\n\n\n\n

It contains a paragraph describing what you’re joining and a CTA link to learn more. Subscribers may also follow United on social media and see subtle advertising calls to action. These choices boost engagement.<\/p>\n\n\n\n

2. Promotional Emails<\/h2>\n\n\n\n

Marketing automation and drip programs make sending promotional emails easier. 77% of customers prefer email for promotional messaging.<\/p>\n\n\n

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\"Marketing<\/figure>\n<\/div>\n\n\n
\"Marketing<\/figure>\n\n\n\n

Marketing automation and drip programs make sending promotional emails easier.<\/p>\n\n\n\n

You may schedule promotional emails for a single occasion, like the Best Buy sale above, or put up a monthly message that promotes your current bargains and discounts.<\/p>\n\n\n\n

3. Lead nurturing email<\/h2>\n\n\n\n

Before a lead becomes a customer, marketing automation may keep them engaged. This cycle might take days or months. You don’t want to flood leads with promotions, so include lead nurturing content.<\/p>\n\n\n\n

You don’t want to flood leads with promotions, so include lead nurturing content.<\/p>\n\n\n

\n
\"You<\/figure>\n<\/div>\n\n\n

This Help Scout email provides relevant material to leads. Downloadable information, webinars, and instructional blogs generate trust and authority. If a lead connects with one of your free offerings, you can use marketing automation to advance them down the funnel and toward qualification.<\/p>\n\n\n\n

4. Thank you email<\/h2>\n\n\n\n

Send a thank-you email to customers that buy your brand. This email is a purchase confirmation and a method to thank consumers.<\/p>\n\n\n\n

Groupon handles thank-you emails well.<\/p>\n\n\n

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\"Once<\/figure>\n<\/div>\n\n\n

Wrap up<\/h2>\n\n\n\n

All marketers should use email automation to engage consumers and leads. If used appropriately, this technology may save time and enhance income.<\/p>\n\n\n\n

This marketing automation works because it uses best practices to contact the appropriate individuals at the right time. No drip campaign type matters. You must:<\/p>\n\n\n\n

  • Goal-setting<\/strong><\/li>
  • Customer travels<\/strong><\/li>
  • Group contacts<\/strong><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"

    Marketers in all brands and industries should be using email automation to engage with their customers and leads. This tool can be a major time saver and revenue booster if done correctly.<\/p>\n","protected":false},"author":1,"featured_media":5787,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"categories":[65],"tags":[178,127,79],"class_list":["post-5781","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automation","tag-automation","tag-campaigns","tag-email-marketing"],"_links":{"self":[{"href":"https:\/\/mailsnap.ai\/en\/wp-json\/wp\/v2\/posts\/5781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mailsnap.ai\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mailsnap.ai\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mailsnap.ai\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mailsnap.ai\/en\/wp-json\/wp\/v2\/comments?post=5781"}],"version-history":[{"count":0,"href":"https:\/\/mailsnap.ai\/en\/wp-json\/wp\/v2\/posts\/5781\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mailsnap.ai\/en\/wp-json\/wp\/v2\/media\/5787"}],"wp:attachment":[{"href":"https:\/\/mailsnap.ai\/en\/wp-json\/wp\/v2\/media?parent=5781"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mailsnap.ai\/en\/wp-json\/wp\/v2\/categories?post=5781"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mailsnap.ai\/en\/wp-json\/wp\/v2\/tags?post=5781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}