Use the examples below as inspiration for building your own Labor Day email that appeals to diverse parts of your audience and recognizes them appropriately.

Apparel by American Apparel

Right immediately, American Apparel’s Labor Day email provides a tremendous discount. Who can say no to 50% off their whole collection?

Another plus here is the layout: the email is succinct and without any extraneous or distracting material. Instead, it cuts to the chase with a promo code. The soothing hues, large lettering, and flashing GIF stars are all wonderful additions.

UPS

UPS, as the biggest employer in the Teamsters Union, understands how to compose a Labor Day newsletter. You can tell by looking at the inspiration for this Labor Day email. The promotions are intended to enhance the lives of employees rather than to advertise UPS goods.

A laptop discount of over 70% is a fantastic offer. Not to add, everyone needs to indulge themselves and keep healthy, so the discounts for gym memberships and restaurants are a nice touch that shows UPS cares.

Microsoft

Microsoft sent out a beautiful sequence of emails in honor of Labor Day 2019. Many employees cannot afford to acquire new computers and devices on the spur of the moment. In such instance, a $500 discount on a new laptop may make a huge difference.

In this email campaign, Microsoft wins with their layout. The colors are eye-catching, and the CTA buttons are obvious and actionable.

Casper

Casper usually creates stunning email marketing, and this Labor Day message is no exception. Plus, what worker wouldn’t benefit from a new mattress?

To promote action, the flyer-style layout is sleek and blends tranquil colors with a powerful CTA text. Casper urges members to visit their local sleep center, where Casper sleep professionals do not operate on commission, in keeping with the Labor Day theme.

Children’s Alliance of the Middle East

The Middle East Children’s Alliance, which is half charity and part e-commerce store, sent out a targeted email campaign for Labor Day that highlighted a product that the subscriber had previously purchased.

Not only that, but it also emphasizes the work involved in the product’s creation in order to appeal to the subscriber’s emotions.

Conclusion

Labor Day is a terrific occasion to show your subscribers how much you appreciate them by offering excellent bargains and sending them beautiful emails. Use some of these fundamental guidelines:

Make each campaign unique.

Show your gratitude

Make your offer and discussion relevant.

You can build a distinctive Labor Day email that yields good open rates and income by analyzing your target and using techniques such as automation.